We’re a digitally native,
fearlessly creative advertising agency.


Always never be boring


These are our people. All of them have people parts. Guaranteed.

Nadine Ghossoub CEO

Nadine Ghossoub CEO

The youngest woman to run an international agency network in the region.
The only ad person to win Dubai Lynx Agency of the Year 3 years in a row.

Shahir Zag CCO


With 37 Cannes Lions, the most awarded creative in Middle East history.

Ash Chagla, Executive Creative Director

Ash Chagla Executive Creative Director

Author of some of the most memorable campaigns in the region. Has served on the jury of every top international awards festival. Including Cannes Lions.

Farid Hobeiche Group Business Director

Farid Hobeiche Group Business Director

Brand builder by day, social media celebrity by night, Dortmund FC supporter at all times.

Mohamed Kotait Art Director

Mohamed Kotait Art Director

A mad-man with the passion for design and music, plotting to rule the world.


If you’re sending us flowers, we’re at 201 GBS Bldg, DMC. To chat about the weather, ring us on 04 5146130.
To send us funny GIFS, use this email.